Isar Surf
Isar River, Munich
October 2010

Video: David Grissom Making of..
Staring: David Grissom, Chris Maresh, JJ Johnson
Directed and shot by: Ursula Le Guin
Thx: Shelli Grissom

Generate more business and let your audience find you

Sounds familiar? The content of your website is outdated and your web designer not available. The impression that your business is unsuccessful is obviously to the people on the other end of google. Provide your audience the information they need to get in touch with you. To get more business, a good presentation and collaborations worldwide.

Search Engines

The success of Google is among others the quality of search results – we use Google because it helps us to successful find what we are looking for! The success of the website are essentially combined of – PageRank (measures the importance of a page) and – Relevance (measure the consistency with the search term).

The PageRank of all recorded sites is calculated by Google, in an iterative process (cycle is about 2-4 weeks) and assigns each page a value (logarithmic measure) from 0 (low) to 10 (high). The ever-changing calculation methods for relevance is a closely guarded secret by Google and can be understood only through constant observation and reverse-engineering.

Content Management System

A CMS ensures the stability of the system due to the database were all information is stored and the easy access for search engines to take hold of data. As well updates can be made from anywhere by the administrator or any other user who is familiar with the system. Also the thought behind was the SEO flexibility. WordPress CMS because of the many advantages it comes with. It can be indexed in shortest time, the search engine get noticed by pinging the system for updates. It also offers RSS export, for the correct XML structure, etc. And many useful plugins to keep track of users.

Google Analytics

and Google Webmaster Tools are the essential daily peaks to keep you up to date on any action of your website. Backlinks. A good listing, and good visibility in search engines and the quantity and quality of inbound links to a website. In addition, the design of the link text of backlinks is essential for the placement of certain search words. Social Media Optimization (SMO) refers to an optimization of websites, so they are easily absorbed into social media services (eg blogs, social networks, social bookmarks). For any business it‘s an important aspect to keep users connected and up to date about the business.

Why spend money for a video presentation?

Video presentations are designed for customers who need to maintain their products in a free, competitive market. In the reception of visual media,  higher quality standards have been established by viewing habits of the television, the cinema and the Internet into millions of professional presentations.

Staring: Eric Johnson, Chris Maresh, Wayne Salzmann II
Directed and shot by: Ursula Le Guin
Thx: Erin Franklin

Getting started on your SEO program, grow your business with a google friendly website. Improve your website visibility for Search Engines over search results or market your website. An optimized website is connected with your success to be found.

What is SEO?

To best understand this concept think about who your websites target audience is. It’s the people not the search engine who are  looking for what you have to offer on your website and peole are on the other end of google making a search.

Provide your target market exactly what they want and make your content accessible to them and to the Search Engines.

How does Search Engines work?

When learning about how to optimize your website, it’s much easier to understand how search engines work. There are two main components to understand: The crawler and the algorithm.

The crawler follows links, gathers information and adds it to the database. There are always technical issues that can affect the result though. Weather they can find, read or index your pages. It’s important to design your pages in such a way to make it easy as possible for Search Engines to do their job.

The algorithm decides what pages are to show for which keyword phrases. It’s sort of a formular with hundred of factors and weight them all differently. One of those factores is to determine relevancy: What you say about yourself  (on your website), and what others say about you (off page criteria through links). Search Engines take this into consideration because it can be more trustworthy to them than using only what you say on your site.

SEO will help your audience to find your website

The content is written to appeal to users and Search Engines. Upfront is a research of keywords and other elements neccessary, keyword are the cornerstone to your seo success. As well fixing technical issues on your site. Plan your seo right from the start!

Making the right technical choices when you build your websitewill affect the extent to which you can easily improve your on-site SEO. Once you have settled on a technical architecture, you will need to decide on a site structure that best exposes your content to site visitors, and to the search engines.

We assist you with all SEO concerns!

Red Young a multimedia web site.

Service

- A professional photo shoot in / outside the photo studio
- Your own personal discreet web page to view, share with friends and to make your selections for editing
- A disc with all the high resolution digital edited pictures for you to keep

Chris Maresh, Bass player in Austin Texas.